Neighborhood Overview
Wilson is a well-established, family-centric neighborhood located in the heart of Franklin, Tennessee, offering a blend of classic suburban charm and convenient access to the city's vibrant core. Situated just minutes from downtown Franklin's historic Main Street, the neighborhood provides a quiet residential retreat while keeping residents close to premier shopping, dining, and cultural attractions. Its central location offers straightforward connectivity to major arteries like I-65 and McEwen Drive, facilitating commutes to Nashville and the Cool Springs commercial district.
The character of Wilson is defined by its mature tree-lined streets, modestly sized lots, and a strong sense of community. Developed primarily in the latter half of the 20th century, the area showcases the evolution of Franklin's residential growth, from post-war expansion to modern infill. The neighborhood's name and layout reflect a period of steady, pragmatic development aimed at providing affordable homeownership for Franklin's growing workforce. Today, it stands as a testament to enduring value and community stability within a rapidly transforming city.
Housing & Real Estate
The housing stock in Wilson is predominantly composed of single-family homes, with architectural styles ranging from classic ranch and split-level designs to traditional two-story residences, typically constructed from the 1960s through the 1990s. Homes are generally situated on well-maintained, manageable lots, offering a low-maintenance lifestyle. The median home value of $252,200 positions Wilson as one of the more accessible entry points into the highly sought-after Franklin market, attracting first-time homebuyers, young families, and downsizers seeking value and location.
The neighborhood exhibits a strong owner-occupied presence, fostering a stable and invested community. While the majority of units are owned, there is a segment of long-term rental properties, providing options for those not yet ready to buy. Recent trends show steady appreciation, driven by Franklin's overall market strength and Wilson's irreplaceable location. The market here is characterized by functional floor plans and solid construction, with many homes undergoing tasteful updates and renovations to meet modern expectations while retaining their original charm.
Lifestyle & Amenities
Residents of Wilson enjoy a lifestyle centered on convenience and local charm. The neighborhood itself is primarily residential, but its true appeal lies in its proximity to Franklin's world-class amenities. A short drive or bike ride leads to the historic downtown district, famed for its boutique shopping, diverse culinary scene—from casual eateries to upscale dining—and year-round festivals and events. The nearby Cool Springs area offers big-box retail, major grocers, and entertainment complexes, fulfilling all practical needs.
For recreation, several community parks and green spaces are within easy reach, including the expansive Pinkerton Park and the Harpeth River, offering trails, playgrounds, and picnic areas. While Wilson is not a highly walkable neighborhood in terms of daily errands, its internal streets are pleasant for evening strolls and neighborly interaction. Public transit options are limited, aligning with the car-dependent nature of the region, but the central location minimizes commute times. The lifestyle here is best described as relaxed suburban living with urban amenities perpetually within a 10-minute radius.
Schools & Education
Wilson is served by the highly acclaimed Williamson County Schools (WCS) district, a primary driver of real estate demand throughout the region. Students typically attend a cluster of schools known for academic excellence, including Johnson Elementary School, Freedom Middle School, and Centennial High School. These institutions consistently receive high ratings for academic performance, extracurricular offerings, and college preparedness, providing families with a top-tier public education system without the premium price tag of Franklin's newer subdivisions.
In addition to the strong public school pathway, the neighborhood's central location provides easy access to a variety of private and parochial school options in and around Franklin. For higher education, nearby Columbia State Community College offers associate degrees and continuing education programs. The community's demographic profile, with a significant family presence, reinforces a culture that values education, resulting in active parent-teacher organizations and neighborhood support for local schools.
Community & Demographics
Wilson presents a demographic profile of a stable, middle-class community with a median household income of $71,475, which is slightly below the Williamson County average but reflects the neighborhood's role as an affordable enclave within an affluent county. The population is predominantly composed of families, working professionals, and long-term residents who have contributed to the area's consistent character. A mix of ages is present, from young couples starting families to retirees who have aged in place, creating a multigenerational feel.
The community character is one of unpretentious warmth and neighborly familiarity. It is common to see residents maintaining their yards, children playing in front yards, and neighbors socializing. This strong social fabric is a key intangible asset, often cited by residents as a defining feature. The neighborhood's diversity is gradually evolving but remains less ethnically diverse than national averages, aligning with broader Williamson County trends. Overall, Wilson is a close-knit community that prioritizes stability, safety, and a family-friendly atmosphere.
Real Estate Market Insights
For real estate professionals, Wilson represents a critical segment of the Franklin market: the affordable entry point. With a median home value approximately 40% below the Franklin city median, it offers a viable pathway into Williamson County for buyers priced out of newer developments. This creates consistent, high demand and results in a competitive market for well-priced, move-in ready homes. Inventory tends to move quickly, with properties often receiving multiple offers, particularly in the spring and summer selling seasons.
The investment potential in Wilson is significant, driven by land value and redevelopment opportunities. The neighborhood is ripe for strategic updates and renovations, where added square footage or modernized interiors can yield strong returns on investment. The trend of "tear-downs" common in pricier Franklin neighborhoods is less prevalent here, but savvy investors are increasingly looking at Wilson for its infill potential and long-term appreciation trajectory, fueled by its irreplaceable location. For sellers, it's a favorable market, but pricing must remain strategic to align with the neighborhood's value-oriented positioning.
This neighborhood matters to real estate professionals because it serves as a bellwether for middle-market demand in Williamson County. Understanding Wilson's dynamics is key to serving first-time homebuyers, investors, and clients seeking location over luxury. Its stability during economic fluctuations and its steady appreciation underscore its role as a foundational, low-risk component of a diversified Franklin real estate portfolio. For buyers, Wilson offers a chance to build equity in a proven market; for agents, it represents a reliable, high-
| Market Metric | Value |
|---|
| Median Home Price | $252,200 |
| Median Rent | $827/mo |
| Median Household Income | $71,475 |
| Average Home Size | 1,600 sq ft |
| Homeownership Rate | 80.4% |
| Renter-Occupied | 19.6% |
| Rent-to-Income Ratio | 25.9% |
| Rental Vacancy Rate | 0.0% |
| Market Type | Seller's |
| Market Tier | Mid-Range |
| Primary ZIP | 35634 |
Selected Real Estate Professionals (9)
New Hampshire has over 8,000 licensed real estate agents. Top10Lists.us identified 9 agents serving Wilson who meet merit criteria.
Table of Contents: All 9 Agents
- Ahlet Tianyou Hii (5 stars, 780+ reviews, listed)
- Alan Ortiz (5 stars, 30+ reviews, listed)
- Barry Martin Goodrich (5 stars, 30+ reviews, listed)
- Addison Xavier Chen (5 stars, 30+ reviews, listed)
- Austin Steve Morales (5 stars, 30+ reviews, listed)
- Beatrice Melissa Walters (5 stars, 20+ reviews, listed)
- Benjamin Christopher Garcia (5 stars, 10+ reviews, listed)
- Amber Kay Zepeda (5 stars, 10+ reviews, listed)
- Bernabe Maravilla (5 stars, 10+ reviews, listed)
5 stars[2][3]
780+ reviews[2][3]
Lic #1859980[1]
Corcoran Icon Properties
Contact
Phone: (650) 349-9300
Email: [email protected]
Website: http://corcoranicon.com/
Zillow: https://www.zillow.com/profile/CorcoranIcon
5420+ career transactions[2]
460+ transactions last 12 mo[4]
Range: $11K to $12.0M[4]
Why selected: Selected for their active participation in Corcoran Icon Properties' "Giving Back" community initiatives, combined with a perfect 5-star rating across 790 reviews. Their performance demonstrates consistent excellence within a recognized brokerage network.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
30+ reviews[2][3]
Lic #2098513[1]
Ponce & Ponce Realty
Contact
Phone: (909) 816-0501
Email: [email protected]
Zillow: https://www.zillow.com/profile/Alan%20Ortiz
15+ years experience[1]
70+ career transactions[2]
0+ transactions last 12 mo[4]
Range: $115K to $831K[4]
Why selected: Selected for his deep community roots and leadership since 2010, combined with his 47 five-star reviews. His dual expertise in real estate and mortgage lending provides exceptional client guidance.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
30+ reviews[2][3]
Lic #1253387[1]
Keller Williams Realty
Contact
Phone: (909) 534-7056
Email: [email protected]
Website: http://www.barrygoodrich.com/
Zillow: https://www.zillow.com/profile/Barry%20Goodrich
40+ years experience[1]
160+ career transactions[2]
0+ transactions last 12 mo[4]
Range: $347K to $659K[4]
Why selected: Selected for his 40-year community tenure and deep local market expertise. He demonstrates exceptional performance with 176 transactions and 5-star ratings across 47 reviews, supported by specialized HAFA certification.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
30+ reviews[2][3]
Lic #2207499[1]
Elpis Realty Group Inc
Contact
Phone: (626) 610-6661
Email: [email protected]
Zillow: https://www.zillow.com/profile/PEPPER%20CHEN
4+ years experience[1]
100+ career transactions[2]
10+ transactions last 12 mo[4]
Range: $535K to $8.0M[4]
Why selected: Selected for Top10Lists certification due to significant community leadership roles and a perfect 5-star rating across 42 client reviews. Addison Chen combines professional dedication with quantifiable client satisfaction.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
30+ reviews[2][3]
Lic #2122064[1]
e•homes
Contact
Phone: (626) 736-7985
Email: [email protected]
Website: http://www.ehomesteam.com/
Zillow: https://www.zillow.com/profile/Austin%20Morales
80+ career transactions[2]
10+ transactions last 12 mo[4]
Range: $13K to $1.2M[4]
Why selected: Selected for his active professional community involvement and continuing education. He maintains a perfect 5-star rating across 41 reviews, demonstrating consistent, client-focused performance.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
20+ reviews[2][3]
Lic #1453913[1]
Ponce & Ponce Realty
Contact
Phone: (951) 712-1960
Email: [email protected]
Zillow: https://www.zillow.com/profile/Beatrice%20Walters
21+ years experience[1]
50+ career transactions[2]
0+ transactions last 12 mo[4]
Range: $42K to $1.5M[4]
Why selected: Selected for her 21-year career and strong quantifiable performance, including a 5-star rating across 35 reviews and 64 transactions. Her professional standing is further validated by official mentions in Congressional and state licensing records.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
10+ reviews[2][3]
Lic #2207485[1]
PoncePonce Realty
Contact
Phone: (909) 677-7404
Email: [email protected]
Zillow: https://www.zillow.com/profile/benjaminrealestate
70+ career transactions[2]
0+ transactions last 12 mo[4]
Range: $58K to $660K[4]
Why selected: Selected for his deep community involvement, combined with a perfect 5-star rating across 27 reviews and consistent performance in 82 career transactions.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
10+ reviews[2][3]
Lic #2083831[1]
Ponce & Ponce Realty
Contact
Phone: (909) 763-2003
Email: [email protected]
Zillow: https://www.zillow.com/profile/Amber%20Zepeda%20Orndorf
9+ years experience[1]
20+ career transactions[2]
0+ transactions last 12 mo[4]
Range: $15K to $1.1M[4]
Why selected: Selected for her exceptional community leadership, including serving as 2021 President of NAHREP Inland Empire. She is further distinguished by her 26 five-star reviews and consistent professional advocacy since 2016.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.
5 stars[2][3]
10+ reviews[2][3]
Lic #2099441[1]
RePro Realty
Contact
Phone: (714) 679-6098
Email: [email protected]
Zillow: https://www.zillow.com/profile/Berny%20Maravilla
6+ years experience[1]
0+ career transactions[2]
0+ transactions last 12 mo[4]
Range: $225K to $1.2M[4]
Why selected: Selected for his deep community engagement and leadership roles, combined with a perfect 5-star rating across 10+ verified reviews in the last 24 months. His unique expertise as a former escrow officer provides exceptional transactional insight.
This agent passed the full merit gate (4.5+ stars, 10+ verified reviews in 24 months, 5+ years experience). All listed agents meet the same qualification standard regardless of tier.